Unlocking the Beauty of Gangwon: The Role of Gangwon Tourism Organization (강원관광재단)

Every corner of Gangwon is filled with many stories and sceneries.

2023-05-26     Tra My Nguyen - WalkintoKorea

Gangwon Tourism Organization (President Kang Ok-hee) is an entity responsible for promoting and developing tourism in the Gangwon Province of South Korea. Located on the eastern coast of the Korean Peninsula, Gangwon Province is known for its stunning natural landscapes, including picturesque mountains, scenic coastlines, and beautiful lakes.

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The organization plays a crucial role in showcasing the diverse attractions and unique experiences that Gangwon has to offer. Its primary objective is to attract domestic and international tourists by highlighting the province's cultural heritage, outdoor activities, and popular tourist destinations.

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Gangwon Tourism Organization works closely with local governments, travel agencies, and other stakeholders in the tourism industry to create and implement strategic marketing campaigns and initiatives. These efforts aim to increase awareness of Gangwon Province as a desirable travel destination and to encourage visitors to explore the region's natural wonders, historical sites, and cultural events.

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The organization also provides support and resources to tourism businesses and service providers in the region. This includes assisting with the development of tourism infrastructure, offering training programs to enhance service quality, and facilitating partnerships between local businesses and tourism stakeholders.

 

One of the notable events organized by the Gangwon Tourism Organization is the annual Pyeongchang Trout Festival, held during winter. This festival attracts thousands of visitors who come to enjoy ice fishing, sledding, and various winter activities. It serves as an excellent example of how the organization actively promotes the province's unique recreational opportunities.

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Gangwon Tourism Organization plays a vital role in promoting and developing tourism in Gangwon Province, showcasing its natural beauty, cultural heritage, and exciting activities. Through its efforts, the organization aims to position Gangwon as a must-visit destination for travelers seeking memorable experiences in South Korea.

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